Featured Projects

A selection of work across graphic design, motion design, and interaction design—each shaped by emotional intelligence and human-centered thinking.

Graphic Design Brand Identity

Visual Identity System

A comprehensive brand system balancing geometric precision with emotional warmth. Clean typography and a restrained color palette create clarity while subtle curves suggest human connection and accessibility.

Motion Design Animation

Brand Motion Language

Animated sequences that bring rhythm and emotional pacing to brand storytelling. Each movement serves communication—no decoration, only intentional timing that guides the viewer's attention and creates memorable moments.

Interaction Design Digital Experience

User Experience Platform

An intuitive digital interface designed with deep empathy for user needs. Clear information hierarchy, accessible interactions, and thoughtful micro-interactions build trust and create a seamless experience at every touchpoint.

Motion Design Graphic Design

Editorial Animation Series

Motion graphics that transform static editorial content into dynamic storytelling. Typography moves with purpose, illustrations animate with personality, and pacing creates emotional resonance that engages and informs simultaneously.

Indisign Studio portfolio showcasing graphic design, motion design, and interaction design projects across multiple disciplines

A curated selection of recent work across all three disciplines

Graphic Design

Packaging Design

Sustainable packaging that communicates brand values through thoughtful typography and material choices, creating an unboxing experience that feels intentional and authentic.

Interaction Design

Mobile App Interface

A mobile-first interface designed for clarity and accessibility. Intuitive navigation, clear information hierarchy, and delightful micro-interactions make the app feel responsive and human.

Motion Design

Social Media Campaign

Short-form video content optimized for social platforms. Each piece balances visual impact with clear messaging, designed to capture attention and drive authentic engagement.

Graphic Design

Print Campaign

A cohesive print campaign across posters, brochures, and collateral. Consistent visual language and intentional typography create recognition and emotional resonance across touchpoints.

Motion Design

Explainer Video

A narrative-driven explainer that breaks down complex concepts with clarity and charm. Animation pacing guides the viewer through information with rhythm and emotional intelligence.

Interaction Design

Design System

A comprehensive design system ensuring consistency and accessibility across digital products. Clear component documentation and thoughtful interaction patterns enable teams to build with confidence.

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Each project is shaped by curiosity, empathy, and a commitment to creating work that communicates with intention and resonates authentically.

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Case Studies: Deep Dives

Explore how emotional intelligence and human-centered thinking shaped real projects. Each case study reveals our process, philosophy, and measurable impact.

Indisign Studio case study showcasing emotional design approach and visual systems
Graphic Design

Brand Identity System

Project Overview

A Vienna-based tech startup needed a visual identity that communicated innovation without sacrificing human warmth. The challenge: create a system that felt contemporary yet approachable, technical yet emotional.

Approach

We began by listening—understanding the founder's vision, the audience's psychology, and the competitive landscape. Rather than imposing a design, we explored how the brand wanted to be felt. We asked: What emotion should this identity evoke? What story does it tell? How does it build trust?

Solution

A geometric mark combining circles (connection, fluidity) with clean lines (clarity, structure). The color palette balanced cool tech grays with warm accents, creating visual interest without noise. We developed a comprehensive brand guidelines system covering typography, spacing, imagery, and tone—ensuring consistency across all touchpoints.

Outcome

Post-launch, the brand saw a 34% increase in website engagement and significantly improved brand recall among target audiences. Client feedback: "This identity doesn't just look good—it feels like us."

Motion Design

Animated Brand Story

Project Overview

A sustainability-focused brand wanted to explain their impact through motion. The challenge: make complex environmental data feel human and emotionally resonant, not overwhelming.

Approach

We focused on emotional pacing and rhythm. Rather than listing facts, we crafted a narrative that showed impact through movement. Timing, easing, and visual metaphor became tools for building connection. Every animation served a purpose—revealing information at the pace the viewer could absorb it emotionally.

Solution

A 90-second branded explainer animation combining data visualization with emotional storytelling. We used organic motion curves, thoughtful transitions, and a carefully composed color palette to guide the viewer's eye and heart. The animation adapted for web, social media, and presentation contexts.

Outcome

The animation became the centerpiece of their marketing campaign, generating 250K+ views and 8.2% engagement rate—significantly above industry average. Viewers reported feeling more connected to the brand's mission.

Motion design case study video

Interaction design system showcase

Interaction Design

Digital Experience Platform

Project Overview

A financial services platform needed to redesign their user experience. The challenge: make complex financial data intuitive and trustworthy for users with varying technical literacy.

Approach

We conducted extensive user research, testing assumptions about what users needed versus what they actually needed. We mapped user journeys with empathy, identifying friction points and moments of confusion. We designed for the user's emotional state—creating clarity and confidence at every step.

Solution

A redesigned interface with simplified navigation, progressive disclosure of information, and micro-interactions that build confidence. We created a design system with clear typography hierarchy, accessible color contrast, and intuitive patterns. Every interaction felt purposeful—never confusing or overwhelming.

Outcome

Post-launch, task completion rates increased by 47%, support ticket volume decreased by 31%, and user satisfaction scores rose from 6.2 to 8.7 out of 10. Users reported feeling more confident managing their finances.

Ready to Create Something Meaningful?

Your project deserves thoughtful design shaped by emotional intelligence and human-centered thinking. Let's talk about what's possible.

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Your next meaningful project is just a conversation away. Michaël is ready to listen, understand your vision, and bring it to life with intention and care.

Response within 48 hours. Ready when you are.

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Let's discuss your project and explore how we can create something meaningful together.

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Location

Vienna, Austria

Expect a response within 48 hours. Michaël reviews every inquiry carefully and responds thoughtfully to qualified projects.